I Help Brands Leave a
Lasting Impression.
Ongoing Fractional Work | Consulting | Advisory
How I Can Help Your Brand
Here are just a few of the business
challenges I can help
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I specialise in crafting impactful strategies and visual assets. My expertise lies in understanding client needs, delivering creative solutions, and helping brands stand out with confidence.
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Custom illustration can elevate your brand by creating unique, visually engaging designs that set you apart from competitors and connect with your audience on a deeper, more memorable level.
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Elevate your online presence with our Digital Marketing package. We'll create a website that reflects your brand and drives results. Plus, we'll manage your email marketing and brainstorm content ideas to keep your audience engaged.
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Elevate your brand and launch your business with our comprehensive branding package. We'll cover every detail, from your purpose to your target audience, and create a unique and eye-catching brand that aligns with your mission.
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Is your brand lost in the ever-changing digital landscape? Let me help you stand out! With my digital branding package, we'll start with a thorough digital brand audit to identify missed opportunities and hidden gems.
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I conduct in-depth customer research to uncover insights that inform targeted strategies and drive meaningful connections between brands and their audiences.
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I specialise in crafting effective email marketing strategies and designing engaging campaigns that drive customer engagement and measurable results.
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With over a decade of experience in marketing and graphic design, I’ve worked as a trusted marketing consultant and sounding board for businesses across industries like fashion, e-commerce, engineering, and events.
My Services
Ongoing Fractionally
You’re a growing business in need of a versatile expert who can tackle challenges on the go and manage projects from start to finish. I seamlessly integrate into your team, providing the support you need to scale efficiently—without the expense of a full-time hire.
Projects-Based
You need a creative and strategic thinker to dive deep into a graphic design or marketing project, addressing challenges or uncovering growth opportunities. I can help you conceptualise compelling brand visuals, craft impactful marketing campaigns, plan product launches, optimize distribution strategies, and more.
Consaltant
You need a trusted advisor to act as a sounding board, offering honest feedback, clear advice, and strategic guidance. My areas of expertise include graphic design, marketing strategy, e-commerce, branding, and creative campaign development.
Portfolio
Projects and Client Work
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Adelaide Motorsport Festival
Over the past three years, I’ve worked with the Adelaide Motorsport Festival to design all graphic and marketing materials, delivering cohesive and eye-catching visuals across print and digital platforms. I developed and executed creative strategies to enhance brand visibility, attract attendees, and engage audiences effectively. My role involved close collaboration with the team to ensure the festival’s identity was showcased consistently and dynamically each year.
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Onboard Luxury Brand Launch
I contributed to the successful launch of Onboard Luxury's new brand by supporting the go-to-market strategy with a range of design and digital initiatives. My work included creating launch event materials, assisting with event coordination, developing a waitlist strategy, and designing an EDM welcoming journey with templates. I also handled icon design, SEO, and content writing to ensure a seamless brand introduction and strong online presence.
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Up The Hill
I provided art direction for the product shoot of Up the Hill Jams and Preserves, creating visuals that captured the brand’s rustic, artisanal essence for their website. Additionally, I designed their wholesale catalogue, ensuring it showcased their products with a clean, professional layout that aligned with their brand identity and appealed to potential buyers.
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Cut Hill Distillery's B186 Whisky
I designed a limited-edition whiskey label for Cut Hill Distillery's B186 Whisky, celebrating a unique collaboration between Cut Hill Distillery, the Adelaide Motorsport Festival, and the iconic B186 F1 car. The design captured the spirit of motorsport heritage and premium craftsmanship, creating a striking and memorable visual for this special release.
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Hotel Paradiso
For this personal project, I created the branding for a tropical hotel, including a custom logo, comprehensive style guide, and unique branded patterns. The design elements reflected the hotel's vibrant, tropical atmosphere, ensuring a cohesive and memorable visual identity that resonated with its target audience.
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Hurley Hotel Group
I led the art direction for the Hurley Hotel Group's social media and website photoshoots, focused on their new menu. The shoot highlighted the hotel group’s culinary offerings with vibrant, styled imagery, creating a visually engaging and appetizing presentation that aligned with the brand’s upscale yet approachable identity.
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Lost Phoenix Spirits
I provided art direction and project management for the new range of Lost Phoenix Spirits, overseeing the design of labels for their gin and vodka, as well as managing the photoshoot. The project ensured a cohesive visual identity across packaging and promotional materials, reflecting the brand’s premium, bold character and elevating its presence in the market.
Want To Work Together?
We'll work together to find hidden gems and missed opportunities and develop a strategy that aligns with your mission and audience. Sometimes you need someone to bounce ideas off, I can be your sounding board!